After we handed out the questionnaires, we collated the results and then I created graphs to show the results for each question. Below are the graphs of the results and the conclusions I drew from them:1. Are you male or female?
Conclusion: Out of the 30 participants, 15 were male and 15 were female so our research isn't going to be biased towards any particular gender. This means that our documentary should cater for both males and females equally.
2. How old are you?
Conclusion: A large majority of the participants were aged over 41, so our documentary may be weighted towards that age group. However, we did have several from the 36-40 group and the 26-30 group, so this may help to balance out any bias. Due to the small number of 16-20 year olds who filled in our questionnaire, our documentary will probably not cater for them as much.
3. What is your favourite colour?
Conclusion: Out of the 30 participants, almost a third of them picked blue as their favourite colour, meaning that we should use the colour blue in our documentary in some way, perhaps in the title sequence. Red was the second most popular colour so we could also use that colour.4. What genre of music do you listen to?
Conclusion: Over a third of the participants said that pop music was their favourite genre of music, so our documentary should include a lot of this genre so it will appeal to the target audience. The second most popular genre was rock music so our documentary could include some music from this genre too.
5. What time of day do you watch the television the most?
Conclusion: Over half of the participants said that they most often watched television between 17:30 and 21:00 so we should aim to put our documentary out during these hours so that the target audience will be more likely to watch it.
6. Which terrestrial channel do you watch the most?
Conclusion: One third of the participants said that they watch Channel 4 the most so our documentary should be broadcast on this channel. However, almost a third said that they most often watched BBC1, so our documentary could also be broadcast there as there was little difference between the amounts.
7. What day do you watch television the most?
Conclusion: The majority of the participants said that they watched television the most on a Friday, so our documentary should be broadcast on this day. Sunday was also a popular day to watch television so if our documentary does not fit into the schedule of a Friday then we could use Sunday.
8. Is greed bad?
Conclusion: A large majority of participants said that they think greed is bad, so this helps us to decide which way the audience already lean so we know which way our documentary should go.
9. Why do you think that greed is/isn't bad?
Those who said that yes, it is bad, said:
*It’s selfish
*It’s unnecessary
*Wanting things leads to power and wealth
*A strong believer in the redistribution of wealth and resources
*Nobody will like you
*So many people are doing without
*It’s unfair
*It encourages exploitative behaviour
*Excess of anything is bad
*The more you get, the more you want
*There is too much that people don’t need
*People will do anything to get what they want
*It makes people mean
*It makes people resentful and bitter
Those who said that no, it isn't bad, said:
*People work for it
*You can’t get anywhere without it
*It helps you get things
10. Does money make you happy?
Conclusion: Out of the 30 participants, 20 said that they think money does make you happy, so we can use this in some way in our documentary, perhaps as a statistic e.g. "two thirds of people asked said that they think money makes people happy".
11. What words/phrases come to mind when you think of greed?
People said:
*Fat
*Banker
*Cheat
*Selfish
*Nasty
*Wall Street
*Gluttony
*Hungry
*Self-centered
*Jealousy
*Wanting everything
*Bills
*The Government
*Food
*Money
*Paris Hilton
*Misery
*Mean spirited
*Resentful
*Rupert Murdoch
*Big companies like Sky
*Rich people
*Excess
*Egotist
*Uncaring
*Focused
*Isolation
*Cars
*Fat cats in the city
*Corruption
*Control
*Power
*Poverty
We also recorded audio clips of some people answering our questionnaire:
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